I'mlooking for a black-belt in growth marketing. For this role, we need an ambitious operator who wants to help take my clients marketing engine from V1 to V2, directly tied to revenue. You will start with email marketing and expand into a variety of channels as you grow into owning more outbound efforts.This role reports directly to me!

There are three key areas we’re hiring for in particular:

• Excellent in writing: Craft compelling and engaging email and social content copy that resonates with our audience.
• Commercially savvy: Deeply understand our product, our audience, and our sales process.
• Data confident: Able to work with raw data, analyze and make recommendations.
  

What you’ll be responsible for in this role:

1. Fully own marketing email and organic social strategy and execution (our top performing channels): Develop, implement, and manage a comprehensive marketing email strategy that drives qualified pipeline. This includes identifying areas of opportunity, writing email copy, implementing campaigns, iterating and optimizing the campaigns on an ongoing basis.
2. Report, analyze, test, and iterate: Regularly measure and analyze campaign performance, generate insights, and make informed decisions to improve the outbound strategy. Conduct A/B tests to optimize messaging and tactics.
3. Develop and implement outbound marketing campaigns based on business needs, this could include Account-based Marketing (ABM) campaigns to engage and convert target accounts, field/events marketing enablement, regional campaigns, etc.
4. Translate learnings into actions: Constantly gather learnings from our sales process and apply them to campaign strategy and execution.
5. Work closely with Product Marketing, Revenue Operations, and Sales: Collaborate with team members and cross-functional partners to ensure alignment on goals, metrics, campaign approaches, and processes.

You will probably love this role if:

• You are analytical, solution-oriented, and great at leveraging research and tools for your work. You enjoy digging into both qualitative and quantitative data to uncover insights and are skilled at developing solutions to complex challenges.
• You excel at writing email and social copy that resonates with the audience, driving engagement and conversions.
• You are excited about exploring and scaling additional marketing channels as needed. Potential channels include Meta, YouTube, Google, X, and more.
• You excel at building trust with cross-functional teams: As a B2B SaaS company, our sales process involves tight collaboration across all teams. You have strong interpersonal skills and can build and maintain collaborative relationships across different departments.
• You seek out and weild cutting-edge tools. Including automation, personalization and testing tools like Hubspot, Customerio, Clay, and reporting tools such as PostHog and Metabase.
  

This role is not for you if:

• You don’t already have a world-class mental model for how to run a growth marketing motion. Experience going from 0-1M ARR at an early-stage company will be instrumental in this role.
• You aren’t able to operate with autonomy and execute campaign strategies from end to end. As one of our company's core operating principles, we prioritize ownership. We will provide clear ownership over a specific scope of work and trust you to own your work. You should be proactive and resourceful.
• You aren’t comfortable working with lots of numbers. You will need to own your numbers and report on them weekly with reliable data. While we have data resources to help get the numbers you need, it’s crucial that you design the best way to leverage data analysis for your decision-making.

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